Zola

Product Development

The wedding company that’ll do anything for love.

Overview

As Zola’s first full-time Product Designer, I worked alongside Co-Founder & Chief Design Officer, Nobu Nakaguchi, launching wedding planning tools supporting couples from engagement through newlywed life.

CDO | Nobu Nakaguchi

Stakeholders | CEO and CMO

Art Director | Alexandra Fortune

Photographer | Tracie Davis

Projects

As part of the team covering couple’s journey across all products, I was tasked with projects like landing pages, onboarding flows, universal dashboard, and the app. All required competitive analysis, user research and testing, and collaboration with engineering to for launch.